Freedom of Healthy Choices

Introducing new foods into anyone’s diet can be a challenge at best, a battle at worst.

Researchers who study how we make choices — of any kind — have some helpful ideas about getting us to eat better: Do’s work better than don’ts.

If you want people to choose healthier foods, positive messages work much better than negative ones, according to study results from Cornell’s Food and Brand Lab.

For example, a program with price changes framed as a tax on unhealthy items actually caused more people to choose theunhealthy items. When the price change was framed as a discount for healthy foods, the people wanted more of those items.

It’s about psychology. When people feel like they are being told what to do or not do, or what they can or cannot have, they feel their freedom is being threatened, and they are going to do the opposite of what is desired.

At our house the rule is you don’t have to like everything, but you do have to try everything because you never know what you are going to like.

Bamboo worm sushi.  Thank you Sushi Mazi!

Bamboo worm sushi. Thank you Sushi Mazi!

And this is Harrison, enjoying said sushi...

And this is Harrison, enjoying said sushi…

I totally get that bug’s are not for everyone’s palate.


Take a walk on the wild side — invite a strange green vegetable to dinner.   You never know what you might like!


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